The Alsace brand has as main objective to develop the attractiveness and influence in the region by promoting its many strengths.
Shared Brand Alsace comes from a process initiated in 2011 by the Alsace Region to strengthen the influence, attractiveness and competitiveness of our territory.
The preliminary study in this process showed that Alsace has a strong identity, strong values, an image of quality and reliability, exceptional know-how …
Alsace, a pioneer in many areas, is synonymous with many values:
– Excellence and Pioneer,
– Humanism and opening to the world,
– Intensity and Enjoyment
– Balance and Building Bridges,
– Optimism and pragmatism.
Values at 100% in agreement with the mindset and actions KALLISTONE International, it therefore seemed logical to join this brand!
For the occasion we have « adapted » our logo to celebrate the accession as it should!